Revenue Cycle Management Blog | Revele

The Power of Hybrid RCM Solutions for Medical Practices: The Best of Both Worlds

Written by Keith Lage | August 6, 2024

In today's complex healthcare landscape, medical practices face numerous challenges in managing their revenue cycle effectively. Staffing shortages, evolving regulations, and the need for specialized expertise have led many practices to consider outsourcing their Revenue Cycle Management (RCM) functions. However, a powerful trend is emerging: the hybrid approach to RCM. This model, exemplified by industry leader Revele, combines in-house capabilities with third-party staffing and expertise, offering a best-of-both-worlds solution that can significantly improve financial performance, operational efficiency, and patient care. Revele's innovative hybrid partnerships have demonstrated remarkable results, with one client experiencing a 20% increase in total collections with an 18% growth in charges within just six months of implementation. 

1.      Leveraging Third-Party High Level Expertise

2.      Addressing Staffing Challenges

3.      Improving Overall RCM Results

4.      Enhancing Efficiency and Effectiveness

5.      Gaining Valuable Insights and Analytics  

 

 

The Hybrid RCM Advantage: A Comprehensive Analysis

 

1.      Leveraging Third-Party High Level Expertise

A hybrid approach to Revenue Cycle Management (RCM) not only provides access to specialized expertise in medical coding, payer policies, and regulatory compliance but also opens the door to high-level RCM and medical business experts, optimizing Electronic Health Record (EHR) systems and enhancing practice workflows. By partnering with experts in these areas, practices can unlock significant benefits:

The benefits of accessing specialized expertise through a hybrid model include:

  • Access to high-level, Director of Revenue-type,  medical business, and RCM expertise. 
  • Access to Certified Coders and Billing Specialists: Experienced professionals ensure accurate coding and billing, maximizing reimbursement and minimizing claim denials.
  • Access to specialized EHR system optimization experts. 
  • Up-to-date Knowledge of Payer Rules and Industry Best Practices. 
  • Advanced Technology and Analytics Capabilities: Many RCM providers offer cutting-edge technology solutions that integrate with your EHR system. 
  • Tap into a network of expertise gained from working with numerous practices. This allows them to identify common challenges and implement solutions that have demonstrably improved revenue growth.

Financial Impact:

  • Solutions and answers to complicated medical business and RCM issues. 
  • Increased reimbursement rates.
  • Reduced compliance-related penalties and risks.
  • Improved revenue cycle management

Efficiency Impact:

  •  Faster adoption of industry best practices
  •  Improved performance in key metrics like clean claims rate and first-pass resolution
  • Optimized EHR system utilization

Patient Care Impact:

  •  More accurate documentation leads to better continuity of care
  •  Reduced administrative burden on clinicians, allowing more focus on patient care

Real Case Study: A 2023 article in Healthcare IT News highlighted a multi-specialty physician group in California that adopted a hybrid RCM model. By partnering with an RCM specialist for complex coding and denial management, their clean claims rate increased from 82% to 96% within nine months. This improvement resulted in a $2.1 million increase in annual collections and reduced the average time to payment by 12 days. The practice reported that physicians spent an average of 22 minutes less per day on administrative tasks, allowing for increased patient interaction time.

In another case, a small primary care practice partnered with an RCM provider to handle complex claims and denial management. Within six months, their clean claims rate increased from 75% to 92%, and days in A/R decreased by 15 days.

 

2.      Addressing Staffing Challenges

The healthcare industry struggles with staffing shortages, particularly in specialized roles like medical billing and coding. Leverage comprehensive RCM and medical business knowledge to fill any gaps within your existing team.  A hybrid RCM model offers a solution:

  • In-house staff can focus on core competencies and patient-facing activities
  • Outsourced teams can handle time-consuming tasks like claims processing and follow-up
  •  Practices can scale resources up or down based on volume fluctuations

The impact of addressing staffing challenges through a hybrid RCM model can be substantial:

Financial Impact:

  • Reduced overtime costs and recruitment expenses
  • Lower training and onboarding costs for specialized roles

Efficiency Impact:

  • Faster turnaround times for billing and coding tasks
  • Improved staff satisfaction and retention rates

Patient Care Impact:

  •  More time for staff to focus on patient-facing activities
  •  Reduced burnout among clinical staff, leading to better care quality

Actual Case Study: According to a 2022 article in Healthcare Finance News, a 250-bed hospital in Florida implemented a hybrid RCM model to address severe staffing shortages. By outsourcing 70% of their billing and coding functions, they reduced staffing costs by $1.2 million annually while improving claim submission times by 35%. This allowed them to reallocate resources to patient care initiatives, resulting in a 15% increase in patient satisfaction scores.

Another example comes from a multi-specialty clinic in Texas that adopted a hybrid RCM model, outsourcing 60% of its billing functions while retaining a core in-house team. This approach reduced staffing costs by 30% and improved claim submission times by 40%.

 

3.      Improving Overall RCM Results

By combining internal oversight with external resources, practices can achieve better financial outcomes:

  •  Faster claim submission and reduced days in A/R
  •  Higher clean claims rates and fewer denials
  •  Improved cash flow and reduced bad debt

The financial implications of improved RCM results can be significant:

Financial Impact:

  •  Increased net collection percentage
  •  Reduced write-offs and bad debt
  •  Improved overall practice profitability

Efficiency Impact:

  • Streamlined revenue cycle with fewer bottlenecks
  •  More predictable cash flow

Patient Care Impact:

  •  Ability to invest in new medical technologies and services
  •  Reduced financial stress on patients due to fewer billing errors

Industry Data: According to a 2023 survey by the Healthcare Financial Management Association, practices using a hybrid RCM model reported an average 18% increase in net collections and a 25% reduction in denial rates compared to those managing RCM entirely in-house.

Actual Case Study: A 2024 report in RevCycle Intelligence detailed the experience of a 50-physician orthopedic group that implemented a hybrid RCM model. By outsourcing pre-authorization and claims follow-up while keeping coding and charge entry in-house, they achieved the following results over 18 months:

  •  22% increase in net collections
  •  35% reduction in denial rates
  • 18-day decrease in average days in A/R
  •  $3.5 million improvement in annual revenue

The practice used the additional revenue to invest in a state-of-the-art MRI machine, which improved diagnostic capabilities and reduced patient wait times for imaging services.

 

4.      Enhancing Efficiency and Effectiveness

A hybrid approach allows practices to optimize their RCM workflows:

  • Streamlined processes through technology integration
  • Reduced administrative burden on in-house staff
  • Improved communication and coordination between internal and external teams

The ripple effects of enhanced RCM efficiency can be far-reaching:

Financial Impact:

  • Reduced operational costs through process optimization
  • Improved revenue capture through fewer missed charges

Efficiency Impact:

  • Faster claim submission and payment posting
  • Improved staff productivity and job satisfaction

Patient Care Impact:

  • Smoother patient registration and check-in processes
  • Faster resolution of billing inquiries, leading to improved patient satisfaction

Actual Case Study: A 2023 case study published in MGMA Connection detailed a 100-provider primary care network's experience with a hybrid RCM model. By implementing a shared workflow between in-house staff and an outsourced RCM partner, they achieved:

  • 40% reduction in claim errors
  •  25% improvement in first-pass resolution rates
  •  30% decrease in patient wait times for billing-related queries
  • 18% increase in overall patient satisfaction scores related to billing and financial processes

In another example, an orthopedic group implemented a hybrid RCM model, outsourcing eligibility verification and claims scrubbing while keeping coding and payment posting in-house. This resulted in a 30% reduction in claim errors and a 20% increase in first-pass resolution rates.

 

5.      Gaining Valuable Insights and Analytics

Collaboration with a third-party RCM provider offers opportunities for continuous improvement:

  •  Access to benchmarking data and performance analytics
  •  Regular reporting and insights on key performance indicators
  •  Ongoing training and education for in-house staff

The value of data-driven insights in RCM cannot be overstated:

Financial Impact:

  • Identification of untapped revenue opportunities
  • More effective contract negotiations with payers

Efficiency Impact:

  • Continuous improvement of RCM processes based on performance data
  • Better resource allocation based on workload analytics

Patient Care Impact:

  • Improved understanding of population health trends
  •  Ability to tailor services based on patient utilization patterns

Actual Case Study: A 2024 article in Becker's Hospital Review highlighted a 200-bed community hospital that partnered with an RCM analytics firm as part of its hybrid approach. Using advanced data analytics, they uncovered $3.2 million in missed charges over a 12-month period. Additionally, the insights gained led to a restructuring of their service lines, resulting in a 15% increase in high-margin procedures and a 10% improvement in overall patient throughput.

In another case, a cardiology practice working with an RCM partner gained insights into their payer mix and reimbursement trends. Using this data, they renegotiated contracts with key insurers, resulting in a 12% increase in average reimbursement rates.

 

Implementing a Successful Hybrid RCM Model

To maximize the benefits of a hybrid approach, consider the following best practices:

  1.     Carefully assess your practice's strengths and weaknesses to determine which functions to keep in-house and which to outsource.
  2.     Choose an RCM partner with experience in your specialty and a track record of success.
  3.     Establish clear communication protocols and performance expectations between in-house and outsourced teams.
  4.     Invest in technology that facilitates seamless data exchange and workflow integration.
  5.     Regularly review performance metrics and adjust the hybrid model as needed to optimize results.

 

Revele and the Hybrid RCM Concept

Revele has long been a cornerstone in the healthcare industry, renowned for its comprehensive and full-service Revenue Cycle Management (RCM) outsourcing solutions. The depth of Revele's impact is perhaps best illustrated by a poignant comment from a former client who, due to a merger, reluctantly transitioned away from Revele's services: "We didn't fully grasp the extent of Revele's contributions until we moved on."

In recent years, Revele has pioneered innovative hybrid partnerships, creating mutually beneficial scenarios for clients. One notable example showcases a client retaining key in-house personnel to leverage their specialized expertise in processing claims for unique procedures. Revele complements this arrangement by managing overall RCM functions for the remaining procedures and claims while also providing high-level services such as RCM Director oversight, advanced analytics, and expert strategic insights.

The results of this collaborative approach have been nothing short of remarkable. A comparative analysis of financial results between the six-month period preceding Revele's engagement and the six-month period following revealed significant improvements:

  1. Charges grew by 18%
  2. Total collections saw a 20% increase

A comparison analysis between the six-month period following Revele’s engagement and the same six months of the proceeding year was equally impressive.

  1. Total Charges grew by 6%
  2. Collections grew by a staggering 26.4%

Moreover, an unexpected but beneficial outcome emerged from the collaboration between the client's staff and Revele's team. As they integrated their efforts, a positive, competitive dynamic naturally developed. This friendly rivalry fostered increased motivation and drive among all team members, ultimately leading to enhanced performance across the board. This synergistic effect exemplifies the unforeseen advantages that can arise from strategic partnerships.

These impressive metrics underscore the effectiveness of Revele's adaptive approach, demonstrating how tailored RCM solutions can drive substantial financial improvements and operational efficiencies for healthcare providers.

Conclusion

The hybrid approach to RCM offers medical practices a powerful tool to optimize their financial performance, operational efficiency, and patient care quality. By strategically combining in-house expertise with specialized third-party resources, practices can create a more resilient, adaptable, and effective revenue cycle management process.

The case studies and data presented demonstrate that a well-implemented hybrid RCM model can lead to substantial improvements in key financial metrics, streamlined operations, and enhanced patient satisfaction. As healthcare continues to evolve, embracing this flexible approach may be crucial for practices seeking to thrive in an increasingly complex and competitive landscape.

By carefully assessing their unique needs and partnering with the right RCM provider, medical practices can leverage the hybrid model to achieve sustainable growth, financial stability, and, ultimately, better patient outcomes. As the healthcare landscape continues to evolve, embracing a hybrid RCM model may be the key to staying competitive, financially stable, and focused on delivering high-quality patient care

 

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